About Us


Rivertown Toyota

Trustworthy Toyota Dealership in Columbus

Hard-working residents of Columbus, GA expect honesty, transparency, and operating with integrity with any business they visit. These attributes are trademarks of Rivertown Toyota, a trustworthy and dependable car dealership in Columbus. Our Toyota dealership is a full-service facility offering you everything you need for a complete automotive experience.

Our team of passionate and custom-centric employees will treat you like family from the start. Our sales team is knowledgeable and can help you find a vehicle that’s right for your lifestyle and budget. We have a large inventory of new and Certified Pre-Owned Toyotas, from crossovers like the RAV4 to the high-performance GR Supra. With multiple trim levels and colors to choose from, you’ll find the vehicle that is perfect for you.

Extensive Selection – From New to Pre-Owned

From new and used cars to Certified Pre-Owned Toyotas, finding your next vehicle is seamless, simple, and streamlined at Rivertown Toyota. It is easier than ever to browse our new and pre-owned inventory directly from our website. We offer a variety of vehicles in various trim levels, colors, and features for your next adventure. You know that when you buy from our Toyota dealership, you’re getting a great selection of high-quality vehicles that can be personalized to fit your needs.

Check out our monthly specials to save even more on your favorite vehicle. These specials are regularly updated, so be sure to contact us about the deal you love as soon as possible. Rivertown Toyota also makes researching your next car, truck, or SUV purchase simple – thanks to our online model research platform. If you aren’t sure what model is right for you, read our pages to learn about the specifications and key features of each vehicle available at our Toyota dealership.

Cars for sale in Columbus, Georgia at Rivertown Toyota

Professional Toyota Finance & Service Centers

The finance department is staffed by automotive purchase and leasing program experts, who work with lenders near and far, and strive to find the best deal possible. Our financing department can fine-tune purchase or lease programs to fit your monthly budget, communicate with your financial institute, or search for a lender that works for you.

Our website is conveniently filled with online financing tools to make the car-buying process easier. Get pre-approved for your next auto loan or car lease, use our trade-in estimator to receive the value of your current vehicle, calculate the monthly payments on your next purchase, and more. We strive to provide you with a hassle-free car-buying experience and are dedicated to helping you get behind the wheel of your dream car.

Keeping your vehicle running strong is a task that our professional service center takes on with tremendous pride. Our full-service maintenance and auto repair facility is equipped with the latest tools and staffed by certified Toyota technicians with years of automotive repair and diagnostic experience. For added convenience, you can schedule your routine maintenance or auto repair directly on our website.

When your Tacoma, Camry, or Avalon needs genuine OEM replacement parts, our expansive parts department can help. We always keep a large inventory of common OEM parts, and can find those rare older parts that are difficult to find. If you prefer, you can order Toyota auto parts online.

What Makes Us Different?

Rivertown Toyota is dedicated to giving drivers the best customer experience. This point is driven home with our Real Zero Deal.* When you lease or buy a new Truck, Car, Hybrid, or SUV, you’ll be able to access limited time incentives including 0% APR financing up to 36 months, $0 due at signing, and NO payments for 3 months. Eligible customers may also qualify for Toyotacare maintenance for four years at no additional cost.

The days of haggling and hours spent at the dealership negotiating are over. Rivertown Toyota respects our valued customers time, but also understands the need to offer our best deal up front. To that end, we offer Internet Value Pricing, a no-haggle-no-hassle service that delivers value-based pricing. We review more than 20,000 websites every hour to create fair and genuine pricing standards based on actual customer data.

For those who prefer online buying, Rivertown Toyota offers a complete automotive shopping platform – AcceleRide®. This convenient platform allows drivers to shop, customize trim options, configure their new Toyota, complete financing terms, or sell their car from the palm of their hand.

Once you locate the Toyota that fits your needs and budget best, and receive approval, we’ll deliver your car and paperwork directly to you – or set up a time for you to test drive and take care of all details at a time that is convenient for you.

We Serve Areas of LaGrange, Opelika, and Phenix City   

While we’re located in Columbus, we also serve drivers from nearby locales: Phenix City, Smiths Station, Auburn, and further out. No matter where you are, getting to our dealership is easy and our team will be standing by to greet you when you arrive. Located at 1661 Whittlesey Road, Rivertown Toyota has the ultimate Toyota experience waiting for you. Have questions about our inventory or services? Contact us online or give us a call directly at (706) 322-8891 today!

Visit Our Award-Winning Toyota Dealership in Columbus

Our dedication to surpassing the expectations of each visitor to our Columbus car dealership is only matched by the passion we have for all things Toyota.

We love the community we serve and are always available to help. Rivertown Toyota is located at 1661 Whittlesey Road in Columbus, Georgia. We serve those working and living in surrounding communities including the LaGrange, GA & Auburn-Opelika, AL areas. We look forward to working with you!

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